Position: Marketing Assistant
Industry: Luxury Jewellery Brand
Experience: 5+ years
Education: MBA in Marketing (preferred)
Compensation: ₹50,000 – ₹60,000 per month
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About the Role
We are seeking a Marketing Assistant to support the execution of marketing initiatives for our luxury jewellery brand. The ideal candidate should have hands-on experience in marketing collaterals, events, content, CRM, PR, and digital marketing with strong coordination and execution skills. This role requires a detail-oriented professional with a flair for creativity, strong organizational skills, and the ability to manage both local and outstation marketing activities.
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Key Responsibilities
Marketing Collaterals & Print
Coordinate the design, production, and distribution of marketing materials, brochures, and catalogues.
Manage print vendors and agencies to ensure quality and timely execution.
Visual Merchandising & In-Store Communication
Assist in developing in-store displays and visual merchandising strategies.
Ensure consistent brand messaging and premium aesthetics across stores.
Content & Digital Marketing
Contribute to content creation for digital platforms, social media, and campaigns.
Support execution of digital marketing initiatives, SEO/SEM activities, and analytics.
Events & PR
Support planning and execution of events, exhibitions, and brand activations.
Liaise with PR agencies and media partners to maximize brand visibility.
CRM & Customer Engagement
Assist in managing CRM initiatives, customer outreach, and loyalty programs.
Work with sales teams to ensure customer engagement strategies are well executed.
Corporate Tie-ups & Partnerships
Identify and support execution of corporate tie-ups and brand partnerships.
Drive local and outstation marketing campaigns to expand brand presence.
Agency & Vendor Management
Coordinate with creative, media, and event agencies for smooth execution of campaigns.
Manage budgets and timelines effectively.
